As a user of both Snapchat and Facebook, I genuinely don’t see how Zuckerberg and his team at Facebook could possibly create a similar experience to the one Snapchat provides. As a millenial, I find Snapchat’s value and appeal in its simplicity. It’s an extremely simple application and the fact that it is isolated from other applications (not linked like Instagram and Facebook) is what appeals to the new generations. Our generation has become known for recklessly posting our thoughts and emotions, and Snapchat’s “self-destruct” feature is one of the few ways it has separated itself from other applications and social networking services. I think the only way Zuckerberg and Facebook get in on this “self-destructing” appeal is through flat-out buying out Snapchat.
And to be honest… I don’t necessarily trust Facebook to actually dispose of any snap-like publications. The company has already been accused of selling user information, as well as other intrusive acts.