You don’t always hear about companies and public relations professionals considering millennials to be in the same ‘species’ as older generations. Interestingly enough, this article describes how older generations need to learn to communicate with the younger generation for both business and personal reasons. All I know is, that as a ‘youngster’ myself, I am open to communication with older generations. I guarantee that there are smart phone wielding millenials out there who are not quarantined from the marketing world, or the rest of society for that matter. Methods of communication evolve and change, but that doesnt mean our society is experiencing an epic schism.
Cool Hand Luke was a great film!